At the heart of Way finder is a relentless drive for results. We meticulously track every campaign to ensure it not only meetsbut exceeds expectations. Our focus is on boosting your sales, improving ROAS, and maximizing net profits because we know that’s what brings real success.
We believe in taking ownership of every project and every challenge. When obstacles arise, we don’t just find solutions; we innovate and evolve our strategies to navigate through them. This commitment ensures we consistently deliver on our promises.
Our clients' needs and goals are at the forefront of everything we do. We are dedicated to enhancing their business outcomes and building enduring trust. By focusing on their success, we ensure ours.
Wayfinder is home to a team of exceptional individuals—chosen for their talent and their drive. We don’t just aim to meet goals; we strive to dominate and lead in the market by delivering extraordinary results that set us apart.
Once a rock musician, Adam Zlotnik found his rhythm in the world of marketing, blending creativity with strategy.
His career shift led him from performing on stage to mastering marketing campaigns, culminating in a pivotal project with a tabletop gaming company. This collaboration not only tripled the client’s business in three months but also ignited Adam's passion for transformative marketing. Inspired by this success, Adam launched Wayfinder Agency, a firm dedicated to helping tabletop game companies unlock explosive growth and dominate the market. Wayfinder's story is about turning potential into remarkable success, one strategy at a time.
Working in GMT, EST, or a café in
Prague. WILL Send a Loom at 3AM.
Whose 3AM? No one knows.
First employee ever. Here since
the “figure it out” era. Still
thriving.
Wayfinder’s quiet MVP. Can
spot a typo from a mile away.
Rejie supports our team with relentless energy and a keen eye for detail, helping streamline our operations and client projects
BUILT DIFFERENT. Manages more
accounts than tabs in your
browser.
GREETS “Good Morning” at
exactly 9:00. We think he’s AI.
(HE’s not denying it)
Ad creative so good, even we
click on them. Your favorite ad?
Probably hers.
Always smiling. Even while
fixing campaigns we broke
at 2am.
Rarely seen. Won’t say much. But your Emails and Ads will.
The newest cast member. Critics say she’s one to watch.
Has opinions on campaigns. And DINNER.
Known for surprise hugs during sales calls. Deals close themselves when this face shows up on camera.
Our campaigns are more than just ads; they are epic quests that captivate and engage. We believe in strategic planning, creative innovation, and data-driven results. Each project is a new game board, and we play to win—maximizing ROI, driving sales, and enhancing player engagement.
From game conventions to random coffee shops, we love meeting up with our crew and clients wherever the map takes us.
Work from anywhere—be it your cozy home office or a café in the Forgotten Realms
Take the time you need to recharge with our flexible vacation policy.
Enjoy a tech stipend to equip your home office with the latest and greatest.
Opportunities for professional growth and advancement are as abundant as loot in a dragon’s lair.
"We weren't getting very many sales with our online store before starting with Wayfinder. They helped us set up our ad campaigns and within 2 weeks we were already breaking 5-figures. And it continued to get better every month! We had our best online sales year ever thanks to them."
We were struggling with our existing marketing, and our sales were hit hard. But in a few months of launching ads, we started seeing results that exceeded our expectations. Our sales continue to grow as Wayfinder helped set us on a path to ongoing growth and success. Thanks Adam!
"I knew I was in good hands from the moment we started working with Adam and the Wayfinder team. They were organized did everything they could to ensure our marketing took off without a hitch. We went on to hitting our sales goals in a relatively short amount of time. I was surprised with how fast they moved! Thank you Adam and Wayfinder!"
"I've been working with Adam and his team for over 4 years on ads for our e-commerce store. They helped get us profitable with a 4x ROAS in our first few weeks and it's been consistent ever since. When we had challenges with our Amazon account, our Shopify sales literally saved our business."