Wayfinder Agency Terms of Service
By engaging with AZ MKTG INC., DBA Wayfinder Agency (“Agency”) and submitting payment for services, you (“Client”) acknowledge and agree to the following Terms of Service. These terms apply to all services provided by the Agency unless otherwise stated in a specific proposal.
1. Engagement of Services
Wayfinder Agency provides digital marketing services, including but not limited to:
Paid advertising (Meta, Google, Kickstarter, etc.)
Email marketing and automation
Creative asset development
Analytics, tracking, and optimization
Marketing strategy and consultation
The specific scope, deliverables, and pricing for each engagement are outlined in the proposal provided to the Client, which is incorporated by reference into these Terms of Service.
2. Payment & Billing
Payment terms, fees, and any performance-based incentives are outlined in the proposal.
Payments are non-refundable unless explicitly stated otherwise.
Late payments may result in service suspension or termination.
3. Client Responsibilities
The Client agrees to:Provide timely access to required assets, accounts, and platforms.
Ensure compliance with all relevant advertising policies (e.g., Meta, Google Ads).
Respond promptly to Agency requests to avoid delays.
Wayfinder Agency is not responsible for delays or underperformance caused by Client-side issues, such as late deliverables or policy violations.
4. Performance Disclaimer
The Agency applies best practices and data-driven strategies, but no guarantees are made regarding specific results (e.g., ROAS, conversion rates, or revenue).
Performance is influenced by factors beyond the Agency’s control, including market conditions, ad platform changes, and audience behavior.
5. Term & Cancellation
Services generally continue month-to-month unless otherwise stated in the proposal.
The Client may cancel services with 30 days' written notice.
If canceled, the Client remains responsible for any outstanding payments for work completed or ongoing services during the notice period.
6. Intellectual Property
Deliverables (ads, emails, landing pages, etc.) remain Agency property until full payment is received.
Once paid, the Client is granted a non-exclusive license to use deliverables within their business.
The Agency may showcase anonymized case studies or performance results for marketing purposes.
6.1. Use of Client Data for Marketing
The Agency may reference Client data (such as general performance metrics or anonymized campaign outcomes) in marketing materials, case studies, or sales collateral. However, we will never publicly share sensitive information—such as specific campaign details, product launches, proprietary strategies, or identifiable business data—without the Client’s explicit prior consent.
7. Confidentiality
Both parties agree to keep proprietary and sensitive business information confidential.
8. Limitation of Liability
The Agency is not liable for losses resulting from account suspensions, policy changes, or third-party platform actions.
The Client indemnifies AZ MKTG INC. DBA Wayfinder Agency against claims related to ad content, account bans, or policy violations.
9. Changes to Terms
AZ MKTG INC. DBA Wayfinder Agency reserves the right to update these
Terms of Service at any time. The latest version will always apply to ongoing engagements.
10. Governing Law
These Terms are governed by the laws of Ontario, Canada, unless otherwise specified.
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